When culture inovates!

Eatster clients are not just fast food restaurants - a good example of that is our collaboration with Pavol Országh Hviezdoslav Theater in Bratislava where Eatster introduced QR code ordering to make theatre buffet orders faster and more convenient during intermission. The audience receives before the show little cards with QR codes that they can use to pre-order and during the break just pick their order up. More about this we talked with Katarína Čučková, the Sales Representative for DPOH.

Quick summary

• DPOH Bratislava uses Eatster QR code ordering to modernize its theatre buffet experience.
• Visitors receive small cards with QR codes before the show.
• They can pre-order snacks and drinks during the performance and pick them up during intermission.
• The system helps reduce the classic intermission problem: choosing between a long queue for the buffet or a long queue for the restroom.
• The service was deployed quickly -> from decision to training and first live use in about one week.

Who among us hasn't experienced it firsthand... the first half of the performance is over, the intermission begins. And by the time I manage to leave the hall, the old familiar dilemma sets in - stand in a kilometer-long line for the toilets or for the buffet? Theater is an experience. The highlight of this experience is the performance itself, but the overall impression of a theater visit can be spoiled if the viewer experiences something unpleasant. And if I stand in a long line for a glass of wine and a pagáčik, and I don't have time to enjoy them in peace because the intermission has just ended and I have to return to my seat, that's really not a good customer experience.

How did your customers react to this?

They were pleasantly surprised and highly praised the idea. They especially appreciated that we were the first theater where they experienced QR code ordering.

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And the staff?

Since the introduction of the service and its operation were not at all difficult, the buffet staff also quickly got used to the new system. It was especially important to train the ushers, who are the first contact for the audience and therefore it is necessary that they really understand how it works. But since we at DPOH like challenges and are not afraid to try new things, we all had a lot of fun.

Did anything surprise you?

We were surprised that people got used to this service very quickly. But first of all, we were pleasantly surprised by the speed with which we were able to deploy the service. About a week passed from our decision to the training and the first performance, where we tried everything out in person.

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What other theatres can learn from DPOH

DPOH shows that QR code ordering is not only useful for restaurants or sports stadiums.

It can also work in theatres, cultural venues, cinemas, event halls, and other places where many people want service during a short break.

Katarína Čučková has a simple message for other theatres: do not be afraid to surprise your audience with an above-standard approach.

Regular visitors will appreciate the added comfort. And for people who enjoy trying something new, this type of service can become one more reason to visit the theatre.

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